Mile 9's client, Hixme, sponsored the recent Dina Tri for Life in Ventura, California. This triathlon was the first of what may become more team events. Mile 9's founder, Jeff, participated and completed his first triathlon together with team tri Hixme, making a splash. Mile 9 was also there to provide collateral for racers, including Hixme branded water bottles and ice packs, showcasing the new innovator of the Health Insurance and Benefits Business.
Mile 9 Welcomes
Mile 9 is excited to announce the addition of Bill Wallen to the team. With over 20 years of Advertising experience, Bill has been one of the most highly respected creative directors in Hollywood. Bill
will be spearheading the newest division at Mile 9, Springboard.
Mile 9 launches new
health benefits company
Dan Peate came to Mile 9 with unique needs – his start-up needed marketing brick and mortar. Hixme, a health benefits company, seeks to revolutionize the industry and allow mid-size companies to port group health insurance plans to employer-facilitated, portable health benefits. What Uber is to taxi cabs, Hixme will be to the benefits industry. Innovation at the forefront, Mile 9 built the Hixme brand architecture, spearheaded their first advertising campaign, “Goodbye… Hello”, and helped them prepare to enter the world with the right collateral. Say hello to Hixme.
PsomasFMG is now PFMG Solar
After years of developing solar solutions, PsomasFMG realized that they go beyond just building solar arrays. They are
a true community partner and wanted a name to reflect their evolution. Together, PFMG Solar and Mile 9 developed the story and mantra that truly reflects who PFMG Solar has become. Mile 9 created the logo and website, updated social sites, and new marketing collateral, as well as a new name announcement campaign. We are excited to be a part of this journey and continue to support the
PFMG Solar team.
Mile 9 starts the Weetabix Energy Challenge
Weetabix, a favorite British whole-wheat biscuit cereal, wants penetration in the American cereal market. This year, Mile 9 developed a yearlong campaign centered on the Weetabix Energy Challenge. Through our custom built micro-site, “WeetabixEnergyChallenge.com,” participants enter to win and share their stories. The site has also been used to educate consumers on Weetabix, a low-sugar, whole wheat, organic cereal. Mile 9 also developed and managed the Wheetabix brand social media handles,
e-blasts, premiums and digital ads on the USA Rugby site, as well as digital promotions at USA Rugby games.
Walt Disney Launches
a campaign to support Alexander and the Terrible, Horrible, No Good, Very Bad Day
With the help of Mile 9, Walt Disney launched a full digital campaign for Alexander and the Terrible, Horrible, No Good, Very Bad Day. Mile 9 created a series of fun holiday-themed social posts, as well as digital banner ads and flash video that drove awareness to the newly released Alexander DVD. To connect with our audience, we encouraged Disney fans share their own funny family holiday moments in this integrated campaign and the results did not disappoint.
We welcome Michele to Mile 9 as our new Account Director. Michele will be supporting new and existing clients from pitch to campaign. Coming from a career at both Clear Channel and The Hollywood Reporter/Billboard Magazine, Michele comes to us with extensive knowledge of advertising, marketing and the digital world. In her spare time, you may find her hiking locally or exploring the Eastern Sierras with her wife and Airedale Terriers.
Mile 9 moves to a
new creative space.
It’s official; Mile 9 has a new and exciting place to create. In April 2015, we moved across the courtyard, in to a new, open style office space. We have been enjoying adding our Mile 9 style to the office with a little paint, artwork and an amazing beach mural the office is definitely a fantastic place to create and work. Please stop by anytime for a little Tejava or creative brainstorming!